Is your customer a company? Today’s B2B marketing has evolved; it’s more personal (and personable) than ever before. Emotional triggers like trust, convenience, quality and social responsibility are critical decision drivers. And factors like these all reflect one thing: your brand. For more than two decades, COHN has been leading this evolution—with relevant and resonant marketing that drives real results.
Expertise
Business to Business
Business to Business
Making Success Scalable
There’s a lot on the line for business-to-business marketing clients. Your starting point is already at scale, whether you produce a product for the hospitality industry or create technology innovations for homebuilders. With proven experience spanning B2B brands across every imaginable industry and sector, we combine insider expertise with a strategic and creative outside perspective—so your success is scalable, too.
Strategic
Research
Planning
Positioning
Integrated
Creative
Content
Paid, Earned, Owned
Results
Measure
Adapt
Report