01.27.2020

Where we are heading in 2020

Our 2020 COHN New Year’s Resolutions

The end of 2019 was crazy here.

Most of our clients were racing to get work done before the holidays, and several new business opportunities bubbled to the surface in the final week before the break. This was on top of vacation schedules, holiday stress, freezing weather and the general pressure of wrapping up the year. The atmosphere at COHN was all-hands-on-deck, and like we always do, we managed to somehow get all the work done before the break.

I think it was this December flourish—paired with a long holiday break—that sparked a renewed, blazing enthusiasm inside us entering 2020.

All jacked up and drunk on supercharged New Year’s gusto, I started asking around “How are YOU going to get better this year?” and COHNians swiftly offered up their thoughts and ideas for how we might make 2020 our best year yet.

What was fascinating, however, is how similar all our ideas were. Independently, we all instinctively knew where the agency could improve the most.

In short, we want to become more daring and gutsy in our work. We want to be kinder and nurture more personal relationships with our clients and each other. And we want to inspire each other more frequently through collaborative creativity and intentional leadership.

Fearlessness. Relationships. Leadership.

Every single New Year’s Resolution checked one of those three boxes. This is how we will get our swagger back in 2020. Like any New Year’s Resolution, we’re going to need to work on these all year. The fire in our belly will, of course, dim as the year goes on.

But at least now we know what we’re aiming for, and we all seem to be on the same page. We see the opportunity, and we’re all committed to doing whatever it takes to make it happen.

PERSPECTIVES

01.30.2020

Infographic: Tale of the Tailgate 2020

What Do We Know About Kansas City Chiefs & San Francisco 49ers Fans? The Kansas…

READ MORE

PERSPECTIVES

08.02.2019

How to treat stock photography in healthcare marketing

Transforming universal images to reflect personal moments. In the healthcare industry, the pendulum between patient…

READ MORE

PERSPECTIVES

06.13.2019

Making a pitch-perfect investor deck

3 simple rules for building a presentation with some punch. You only get one opportunity…

READ MORE

PERSPECTIVES

03.13.2019

3 Annual Reports That Knocked Our Socks off This Year

Our 2018 Annual Report Picks for Best Design and Marketing If you are anything like…

READ MORE

PERSPECTIVES

12.29.2018

5 must-have social media posts for hospital marketing teams

Hospitals should leverage social media marketing Hospitals across the U.S. have taken social media marketing…

READ MORE

PERSPECTIVES

10.25.2018

Brand Strategy Enables Experiential Retail

Brand Strategy Enables Experiential Retail By Jeff Cohn In a few weeks, nearly 40,000 deal-making…

READ MORE

Let’s collaborate together and achieve results.

Contact Us
  • By signing up for the newsletter, you consent to receiving newsletter emails from COHN.