What We Watched This Week – February 26, 2016

February 26, 2016

Sit back, relax and check out what the COHN team watched this week.

Honey Maid: Love
I love how Honey Maid evolved this campaign to turn a negative into a positive, which allowed them to extend the campaign rather than shut it down, as we are so often inclined to do when faced with a negative response. This is also a great example of integrating social into other mediums.
Kari Coughlon, Senior Account Director

What If We Killed All the Mosquitoes
Let’s kill all the mosquitos! Or…maybe not. This video discusses why we might not want to get rid of all those pesky bugs, but maybe genetically modify them instead.
Anne Wright, Senior Account Director

Home is Where the Heart Care Is
Here’s our very own COHN-produced Valley View heart TV commercial!
Kari Coughlon, Senior Account Director

How to Bike in the City
As someone who enjoys biking to work (when it’s not freezing cold), I loved watching this fun, yet educational video. Biking in cities can be intimidating, and this clip shows you how to navigate lanes and signals like a pro.
Kaitlyn Ambrose, Social Media Coordinator

What We Read This Week – February 19, 2016