Insights

What We Learned This Week – June 19, 2015

June 19, 2015

Here’s what we learned this week, starting with how friendship bracelets do double duty.

Smart friendship bracelets teach teenage girls how to code
What did I learn this week? Well, it seems you’re never to old (or too young) to learn how to code. Clever idea.
Karen Johnson, Senior Account Director

Facebook News Feed changes again: Now it’s all about time spent reading
They did it again. Facebook is changing their newsfeed algorithm yet again. No longer does the number of likes, comments, and shares solely impact your post’s newsfeed performance. Starting this week Facebook will be elevating posts that users spend more time reading or looking at. This doesn’t mean a 360 change in Facebook strategy, just that time spent on a post is now a metric considered by the all powerful algorithm.
Samantha Drake, Digital Marketing Strategist

Photoshop CC. All new in 2015.
Today we learned that with Adobe’s new release of the CC 2015 apps photoshop just got a heck of a lot better and more integrated. Sit back, grab the popcorn and let the video watching begin. Let the ned time begin…
Jeffrey Steffonich, Senior Designer

Instagram to Open Its Photo Feed to Ads
Instagram becoming facebook, Jr? With the recent announcement that Instagram will open it’s ad platforms to anyone, you have to wonder how this change will affect the experience. facebook ads have slowly weaved into the feed more and more. This I know.
Anne Wright, Senior Account Director

 

Photo Credit: springwise.com

What We Read This Week – June 5, 2015