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07.21.2017

What We Watched This Week – July 21, 2017

Has the problem of traffic FINALLY been solved? Well, maybe. You decide. If you’re in need of some inspiration on this Friday, check out the latest Under Armour/Droga5 campaign. It’s a must-see.

How to Fix Traffic Forever

If you can look past the clickbait headline, there’s a lot to love about this video. Tackling myths and misconceptions about highway traffic, this video taught me a great deal about what causes traffic and interesting solutions from around the world. If you have a curious mind, invest a few minutes with this one.
CJ Powell, Writer

Under Armour Tells Its Women Athletes’ Stories Through Poetry in Artful New Ads

Under Armour and Droga5 really knocked it out of the park with this one. Not only is this campaign incredibly inspirational and well-made, it’s simply stunning. This message is an important one, and the finished product tells a story of overcoming obstacles and triumph. Be sure to watch each athlete’s video. Truly amazing.
Kaitlyn Ambrose, Content Producer

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10.20.2017

What We Watched

From disaster relief to a heartwarming L.L. Bean spot, you won’t want to miss this…

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10.16.2017

3 Social Media Trends to Watch in 2018

Will marketers pass the torch from Millennials to Gen Z? As 2017 winds down, it’s…

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10.06.2017

What We Read This Week – October 6, 2017

In this week’s What We Read, white space makes people focus on key messages, cannabis…

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09.29.2017

5 must-have social media posts for hospital marketing teams

Hospitals should leverage social media marketing Hospitals across the U.S. have taken social media marketing…

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09.29.2017

What We Watched This Week – September 29, 2017

In this week’s What We Watched, machines rise, PR transparency rocks, and hospital marketing shines. …

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09.22.2017

What We Read This Week – September 22, 2017

In this week’s What We Read, copywriters (and their copy) love themselves a little too…

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