In this week’s What We Watched, Adweek announces its top 10 Ads of 2017, HP brings nostalgia for the holidays, and Downtown Aurora Visual Arts (DAVA) takes us behind the scenes at making a paper dress.
This holiday season, HP has released two equally touching films created to celebrate what brings people together. Both are full of emotion and holiday cheer. In addition, keeping up with their brand mission to focus on diversity and inclusion, HP worked with Free the Bid (a nonprofit aimed at getting more female directors working on ads) to select directors for each film. Great job HP!
Tara Astrom, Graphic Designer + Production Manager
It’s hard to find fault in Ad Week’s list of the 10 best ads of 2017, which includes spots for Nespresso, Burger King and Heinz. Probably the most powerful video in here is from Proctor & Gamble, and it will stick with me for years. My only gripe with the list is including this (below) bizarre ad from Halo Top ice cream. Sure, it’s memorable… but that poor woman!
CJ Powell, Writer
Here’s a behind-the-scenes look at creating a paper dress for the Annual Paper Fashion Show, hosted by The One Club Denver, to benefit Downtown Aurora Visual Arts (DAVA). The talent and detail that goes into making these dresses is incredible!
Tara Astrom, Graphic Designer + Production Manager (again!)