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05.05.2017

What We Read This Week — May 5, 2017

From the first look at Target’s next-generation store concept to more updates on the epic Snapchat vs Instagram battle, here’s what we read this week.
 

First Look: Target’s next-generation store concept

Always intriguing to see how brick & mortar is adapting to the convenience of E-Commerce. Here’s a sneak peek at Target’s next gen store format. One of the biggest changes is the creation of two separate entrances: one for time-pressed shoppers and the other for people who want to leisurely shop.
Karen Johnson, Senior Account Director

 

Country’s largest climbing gym eyes vacant big box stores

As the #retailapocalyse draws nearer, Jason Blevins at The Denver Post looks at those empty big box stores and how one of the world’s most accomplished alpinists wants to turn them into indoor climbing centers. Pretty neat idea, if you ask me.
CJ Powell, Writer

 

The Snapchat audience debate continues

Instagram is copying some of Snapchat’s video features, while the social media channels continue to battle over who has the h1est hold on the audience. While Snapchat is shadowed by Instagram’s sheer number of users, Snapchat still claims that 35% of their daily users aren’t reached on Facebook, and 46% aren’t found on Instagram.
Anne Wright, Director of Client Services

 

PERSPECTIVES

07.21.2017

What We Watched This Week – July 21, 2017

Has the problem of traffic FINALLY been solved? Well, maybe. You decide. If you’re in…

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PERSPECTIVES

07.14.2017

What We Read This Week – July 14th, 2017

From the latest in landing page trends and design to experiential retail, you won’t want…

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PERSPECTIVES

07.07.2017

What We Watched This Week – July 7th, 2017

Need a confidence boost? You’ll want to watch this. Also, a new little gadget just…

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PERSPECTIVES

06.30.2017

What We Read This Week – June 30th, 2017

What’s your take on green branding? What about the effectiveness of native advertising? You won’t…

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PERSPECTIVES

06.28.2017

COHN Voices: Amazon & Whole Foods

Amazon Acquires Whole Foods With its purchase of Whole Foods, Amazon has moved one step…

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PERSPECTIVES

06.22.2017

What We Watched This Week – June 23, 2017

From a motivating spot from the University of Phoenix to a Game of Thrones branding…

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